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March 05, 2010

"SMS Marketing Still Superior to Mobile Apps"

Here's a quick story from Mobile Marketing Watch:

Although mobile apps are clearly all the rage, Shaun Gregory, the managing director of O2 Media, says it’s important not to place apps ahead of sound mobile marketing practices when it comes to utilizing the mobile space most efficiently in the promotional process.

Head over to Mobile Marketing Watch to read the rest.

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That’s true! SMS marketing rules and I wanted my business to flourish as well. My business plan and marketing strategy was created and incorporated by Channel Mobile and we make it a point to include some new stuff every year. We ahve been doing quite good business for years now.

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