Rock the Vote uses SMS to reach youth

Rock the Vote ran a mobile campaign that drove 80,000 unique visitors to the organization's WAP site, tapping 4Info to power the campaign. 4Info helped Rock the Vote reach teens with messages about the importance of making their voices heard.

4Info offered to run the campaign as a pro-bono effort because the company is passionate about encouraging young voters to participate in the voting process regardless of party affiliation, and [they] know that mobile is one of the best ways to reach that audience.