British Airways debuts mobile check-in
On Nov. 1 British Airways will launch its remote check-in service, letting travelers check-in for flights from any location through their mobile devices.
Mobile check-in is made possible by the British Airways mobile Web site, powered by Usablenet. It is a free service available across global markets in 11 languages, with no need of additional downloads or software.
“Mobile check-in lets them use the same feature on the return trip,” [Jason Taylor, vice president of mobile products for Usablenet] said. “This benefits the brand on a service level, providing convenience for customers, and the practical aspect, driving people to check-in via the Web and mobile saves the airline money.”
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