OMG, Parents Are Texting

The Washington Post recently ran a story about parents who text. While the teenagers might not like this, it is good news for mobile marketers:

Parents are horning in on their teenagers' lives through text messaging. Sending shorthand cellphone messages used to be the province of the younger set -- under the dinner table, in the car, at all hours of the night.

Now, parents are responding with their own quick dispatches -- "RU there," "Running L8" -- and becoming the fastest-growing demographic in text messaging, which is one of the biggest areas of the mobile-phone industry.

Read more at The Washington Post.